Madhi Ni Khamni is a beloved name in South Gujarat, offering a variety of breakfast options, popular Gujarati snacks, and premixes that are cherished by all.
Work Undertaken
Madhi Ni Khamni, well-known for its delectable Gujarati dishes such as Khamni, Fafda, and Dhokla, approached us to establish a strong digital presence. Recognizing the importance of having a digital identity in today’s era, we were tasked with creating a compelling social media presence for the brand.
The Enigma's Solution
We developed a comprehensive strategy to enhance the brand’s visibility on various social media platforms. Our goal was to establish a robust online presence for Madhi Ni Khamni, and we crafted a detailed social media plan to achieve this.
Branding
The packaging for MNK’s premixes features a prominent image of the snack on the front along with the brand logo. The back includes easy-to-follow cooking instructions, nutritional facts, and major characteristics highlighted through icons.
Website
The MNK website is designed to be visually appealing and user-friendly. The homepage features enticing images of snacks, and a section for bestsellers showcases the most popular items. Instead of lengthy paragraphs, information is presented through easy-to-understand icons and statistics. The site is easy to navigate with tabs for the menu, gallery, about us, and contact.
Product photoshoot
We organized a photoshoot for MNK, creating a festive background that aligned with the brand’s identity and highlighted the products beautifully.
