Nisarg Nutritions - Infiniqe Marketing

Overview

Nisarg Nutritions is dedicated to bringing products packed with love, health, and nutrition to your home. It strives to revive India’s lost and forgotten wellness solutions through herbal, holistic, and healthy products, always mindful of our relationships with the nation and the environment.

Work Undertaken

Nisarg Nutritions approached us to establish a distinctive brand presence in the health and wellness market. Our objective was to create a cohesive brand identity and develop comprehensive marketing strategies to appeal to health-conscious consumers.

The Enigma's Solution

We developed a strategic approach to elevate Nisarg Nutritions as a trusted wellness brand. This included branding, eco-friendly packaging, an engaging social media presence, a user-friendly website, and captivating product photography.

Branding

The logo is circular, featuring an orange semicircle at the top symbolizing the sun and two green leaves at the bottom representing nature. This design beautifully reflects the brand’s connection to natural wellness and sustainability.The packaging is clean and neat, using soothing colors with designs inspired by earthy elements such as flowers, the sun, leaves, and new plants. This approach ensures a visually appealing and organic look that aligns with the brand’s values.

Website

The website features an excellent user interface with easy navigation through tabs like Home, Shop, Community, About Us, and Blogs. Each section is designed for a seamless and enjoyable user experience.

Product photoshoot

Our product photoshoot emphasized the natural and earthy essence of Nisarg Nutritions. We used backgrounds with elements like turmeric, wood, leaves, amla, and aloe vera, ensuring the products remained the focal point while highlighting their natural origins.